The MOA Exhibition is the only trade event in the airsoft world that will reveal the latest products and trends for airsoft players in the coming year and it will take place on the 1st to the 3rd of December 2023. The event is organized by QRF Magazine and features exhibitors from Taiwan, China, Hong Kong, Japan, South Korea, Thailand, and other regions. Since its inception in 2017, the MOA Exhibition has attracted more than 100 exhibitors from the airsoft, airgun, and military/outdoor sectors, making it a must-see event for the airsoft industry and media.

The event is held at the Taipei World Trade Center, the most professional international exhibition center in Taiwan. The venue is situated in the heart of Taipei City, next to the world-renowned Taipei 101 building. It hosts over 100 professional exhibitions every year, offering more spacious and comfortable exhibition space than the first MOA Exhibition. The MOA Exhibition 2023b will have more than 200 booths, creating more business opportunities for the whole industry.

Taiwan is the largest exporter of airsoft and airgun products in the world. The airsoft production industry relies on the advanced technologies of plastic/metal moulds, which enable the products made in the island to account for nearly 70% of the total market sales. Many well-known brands of airsoft products are OEM by Taiwan. This makes Taiwan now synonymous with airsoft whereas before it was Japan where it airsoft started.

Every year, the MOA Exhibition brings together numerous outstanding manufacturers of airsoft products, who come to Taiwan to display their newest products and techniques. They also provide a professional platform for purchasing and knowledge exchange to sales agents and dealers. This makes the MOA Exhibition the only trade event dedicated to airsoft/airgun in the world.

For a long time, there have been two exhibitions, Shot Show in January in Las Vegas, U.S.A. and IWA Classic in March in Nurnberg, Germany, where the airsoft gun manufacturers display their new products. However, these exhibitions have a small proportion of airsoft products, and they require a lot of time, money, and staff from the manufacturers. Moreover, due to the cargo transportation time, they may not be able to show all their products and must select only some of them. This is not good for both manufacturers and visitors. Therefore, having a professional and formal exhibition platform for the airsoft industry is a top priority.

Taiwan's central location in the Asia Pacific region makes it easily accessible from countries such as Japan, China, South Korea, Hong Kong, Philippines, Macau, Vietnam, Thailand, Cambodia, Malaysia, and more. This geographical advantage can be leveraged to attract global press media, sales agents, and buyers to Taiwan. By doing so, the event can help minimize the expenses incurred by manufacturers for participating in exhibitions and simultaneously enhance the business prospects for local sales agents. This strategy creates a mutually beneficial scenario where manufacturers can concentrate on international clientele, while local sales agents can cater to the domestic market.

The event welcomes all enthusiasts of airsoft, airgun, and outdoor sports to visit the event with 3-Day passes now on pre-order. For exhibitors, there are only a few spaces left.

As always, Popular Airsoft is a media partner of the trade show since its start. We will report on the new and old products from various airsoft manufacturers, outdoor companies, and tactical accessories makers from the trade floor. If you are an exhibitor and want us to visit your booth so you can present your products to Popular Airsoft readers, please contact us on our website or social media pages so we can arrange a visit. For airsoft players, let us high five and chat about what is going on at the trade event floor.

Want to know what airsoft in 2014 will be? Then see you at the MOA Exhibition 2023 in December.